If your small business doesn’t have a website, you’re inevitably missing out on potential clients and potential cash.
Already got a site? Good. Now, let’s talk strategy. Because the quality of that site could also be impacting your bottom line.
“Anybody can buy a Web platform and build a down-and-dirty site,” said Buffy McCoy Kelly, partner and creative director of Charlotte, N.C., ad agency Tattoo Projects. “But an (unpolished site) definitely colors the way you look to the world. It colors your value to the consumer. And it can definitely hurt you.”
McCoy Kelly and other experts in marketing, advertising and Web design were polled to compile a list of mistakes small-business owners often make when developing and maintaining their websites.
Here are their tips, and a handy list of what not to do:
Do you own a small business and need a website? Do you have a website but need updating it? Contact KrissArt Marketing Design for a free consultation.
Posted in Small-business, Metro-business on Sunday, April 13, 2014 • www.timesdispatch.com
Back in September, KrissArt Marketing Design was introduced to two business owners, Nancy and Carolyn. They were working out of their garage creating beautiful embroidered gifts. They contacted me for logo design. After a few sketches and ideas, we finalized the perfect logo.
After the logo was created, I designed and printed a few marketing pieces for their business, such as business cards, labels, greeting cards and postcards. (A few examples below)
After working out of Nancy's garage for awhile, they found a great spot on Staten Island to open up a storefront. I designed their awning and was so excited to see it printed and installed! Yesterday was their ribbon-cutting/grand opening. Below are a few pictures from the evening:
A little bit about the company
Wicked Stitches is the creative effort of embroiderers Nancy and Carolyn. Renowned for their keen sense of style and discerning eye for quality, this duo is dedicated to producing top quality personalized gifts for all needs and occasions.
Carolyn and Nancy both started with careers in the financial industry which eventually transitioned into becoming moms and homemakers. They became friends and soon discovered a shared love of the little details in life. This soon blossomed into a pursuit that resulted in an embroidery business which allowed them to combine their individual strengths to create beautiful and functional gifts. Their product quality is top of the line and each personalized item is one of a kind.
If you are looking for a unique and personalized gifts, don't hesitate, contact Wicked Stitches.
Nancy & Carolyn are a pleasure to work with,
congratulations on your grand opening and much success!
If you are a Staten Island business needing graphic design and printing services, please give
KrissArt Marketing Design a call at 347-850-0543 or email us.
Owner, Krissy Carstens, providing the latest news regarding KrissArt's completed projects,